Ketso set to expand following award win and social enterprise success
The Royal Town Planning Institute North West has awarded Dr. Joanne Tippett a commendation for positive community engagement for her work with Ketso, the innovative product she created to support collaboration and creative group work.
Ketso is the first spin-out founded by a female entrepreneur from The University of Manchester’s humanities faculty, as well as being the first spin-out from research funded by the Economic and Social Research Council (ESRC). In the four years since the company was launched, the hands-on toolkit has proved a huge success with organisations, ranging from the Scottish Government Equality and Diversity team, to MerseyCare NHS, to local authorities and over half of the UK’s universities.
Described as a ‘workshop in a bag’, Ketso provides a range of tools for participants that are designed to ease the exchange of ideas and build a clear picture of the group’s thinking on a particular issue. These include coloured shapes that can be built into ‘thought-trees’ and free workshop plans, making creative engagement available to more people without the need for expensive facilitators.
First devised in 1996 in Southern Africa, Joanne helped villagers in Lesotho work together to plan a better future for their area, and the social aspect remains a key pillar of the business. The supply chain for Ketso is geared towards helping disadvantaged people and makes use of an ethical trading facility in Kolkata, a fair trade workshop in Bangladesh and Paperworks, a sheltered workshop in Leeds.
After joining the University of Manchester in 2000, Joanne developed Ketso in a PhD with the Mersey Basin Campaign, connecting with community members and stakeholders to develop a plan that led to the £1.7 million regeneration of Moston Vale, a former landfill site in Manchester, via the £59 million Newlands programme.
Dr Tippett approached UMIP, the University of Manchester’s agent for IP (intellectual property) commercialisation, for ideas on how to move the product forward. She received advice, funding support and has made significant progress in her mission to develop Ketso as a social business. Ketso is now set for further expansion and is looking to grow its sales and marketing team this autumn.
Joanne Tippett, inventor and founder of Ketso, said: “To receive the support of the RTPI North West for Ketso is the culmination of many years of local and international development of this product. I developed Ketso to give participants a voice, and we are finding that it greatly increases creativity and commitment.”
Richard Sullivan, Head of Pay and Rewards at Tesco, praised Ketso for its ability to facilitate collaboration in a practical manner. He said: “Using Ketso is an activity where everyone can contribute. This is the sort of tool that Tesco employees really like to use – hands on, visual and it lets everyone shape the outcomes.”
Notes for Editors:
Ketso has over 300 customers and is used in 27 countries, with over 8,000 people at every level from parish councils to national government.